What did they need?
Mouse & Bear Solutions required a high-performance online platform to showcase their specialist IOR and EOR services while driving business growth. Their existing website lacked global visibility, limiting their ability to attract international clients seeking customs compliance solutions for IT hardware and technical equipment.
Beyond expanding their global reach, they had an ambitious goal: to outperform their competitors. At the time, they ranked second from the bottom in a key list of industry competitors, making it essential to build a website that would:
✔ Improve search engine rankings to attract more organic traffic and qualified leads
✔ Expand their reach beyond the UK, positioning them as a trusted global import/export partner
✔ Clearly communicate their expertise, ensuring potential clients understand the value of their IOR and EOR services across 160+ countries
✔ Give them a competitive edge, helping them climb ahead of key industry rivals
Their goal was not just a visually appealing website, but a conversion-driven, SEO-optimised platform designed to elevate their global authority and outperform the competition in customs compliance and international trade logistics.https://www.kontrolit.net/marketing/ppc.htm
Website Address | https://www.mouseandbear.com/ |
Sector | Technology & IT |
Services | Design, Develop, Digital Marketing, |
Location | Yeovil, Somerset |
Over a quarter of a million brand impressions!
Seen over 278,000 times in Google search!
£3.40 in sales for every £1 spent
Ad campaigns delivers
100+ website actions in one month!
Downloads, enquiries & calls!
What was the solution?
Kontrolit developed a tailored, high-performance website for Mouse & Bear Solutions, using our flexible and scalable CMS, KIT. This provided them with the freedom to grow their online presence without limitations, ensuring a powerful foundation for international expansion.
Beyond the website, we implemented a strategic digital marketing approach to help them outperform their competitors, moving them from the bottom of their industry rankings to just behind their largest competitor—an industry giant.
To achieve this, we:
✔ Optimised their entire website for SEO, ensuring search engine visibility across key global markets → Search Engine Optimisation Services
✔ Created and refined targeted blog content, positioning them as thought leaders in IOR & EOR services
✔ Maximised on-site and off-site SEO opportunities, securing long-term organic growth
Additionally, we launched and continue to manage their Google Ads PPC campaigns, targeting high-value global markets beyond the UK. The goal has always been to increase international visibility and drive qualified leads—and the results speak for themselves.
From Bottom of the Market to Industry Leader
With our comprehensive digital marketing strategy, Mouse & Bear has outpaced nearly all competitors, now sitting just behind one of the largest players in the industry. They’ve been with us for seven years, trusting Kontrolit as their sole marketing partner.
Their own words sum it up best:
“We’ve stopped all marketing activity outside of Kontrolit, because there is no need. Kontrolit’s SEO & PPC work is generating and paying for itself 10-15 times over.”
→ Pay-Per-Click (PPC) Management Services
With ongoing SEO, PPC, and content strategies, Mouse & Bear continues to strengthen its global authority in customs compliance and international trade logistics, proving that targeted digital marketing delivers measurable success.